Digital Marketing & PR Intern

Department: Marketing and Communications

Play Like a Girl!® is a national nonprofit founded in 2004 to help girls reach their full potential and create an equal playing field for women by providing girls ages 9-13 an opportunity—and in many cases, their only chance—to participate in sport and physical activity.

As the Digital Marketing & PR Intern, you will assist in the day-to-day administration of digital marketing and social media initiatives. In addition to marketing and social media savvy, we’re looking for someone with extensive graphic design experience in Adobe Photoshop/Illustrator/InDesign along with video editing and photography skills. We are looking for an intern to join us and be a part of our team through December 2019. This position is eligible for college credit and can be based remotely but we’ll give preference to candidates based in Nashville, TN.

What You'll Do
  • Develop new and creative strategies focused on driving engagement and growth
  • Help plan and execute all web (blog), SEO/SEM, marketing database, email, social media and display advertising campaigns and content
  • Create social media posts including graphics for Twitter, Facebook, LinkedIn and Instagram
  • Maintain project/campaign calendars and deadlines; actively monitor and analyze all advertising campaigns and report on metrics and insights
  • Research and identify relevant celebrities, athletes and influencers to support Play Like a Girl campaigns
  • Brainstorm and create strategies to work with celebrities, athletes and influencers to drive press and get their fans involved in Play Like a Girl campaigns
  • Create pitch materials for talent and PR outlets and update the press page on the site
  • Assist with the execution of special projects/events to raise brand awareness
What We're Looking For
  • You’re eager to learn. You’re inspired to change the world. You know that increasing visibility and awareness of our work can do this. You’re committed to our mission and helping girls realize their full potential.
  • Working towards a degree in marketing, advertising, communications or similar field
  • Experience in SEO or digital marketing; a Google AdWords and/or Google Analytics certification will be looked favorably upon
  • Excellent written and verbal communication skills
  • Strong project management and organization skills
  • Computer literate, internet and social media savvy, and experienced with Google Docs/Drive
  • Knowledgeable in photo/video editing applications i.e. Photoshop, iPhoto, Final Cut, etc.
  • Basic knowledge of HTML preferred but not required
  • Passion for our mission that invigorates and excites everyone with whom you share it
  • Drive and sophistication, excited by the opportunity to help shape the future of the organization
  • A team-orientation, strong work ethic, outstanding communication skills with the presence and personal style to represent the organization to multiple constituents

Position: Digital Marketing & PR Intern

Employment Type
Date posted
January 1, 2019
Valid through
April 30, 2019
PDF Export